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Top 10 best tools to increase website conversion rate

By August 24, 2018Opinion
Suffering From Low Conversion

In today’s digitally dominated world, just by having remarkable or unique products and services wouldn’t guarantee you a maximum rate of conversion. When it comes to aligning customers’ activities with your website goals, you’d have to think different and out of the box to increase website conversion rate.

Conversions are nothing but fuel that are meant to keep your website alive and running. With every conversion, you can easily assess either direct or future revenues. Therefore, the higher the conversion rate, the more income you can make.

Although several successful strategies and techniques can help you learn more about your users and establish your brand easily, however, conversion rate optimization seems to be more helpful when it is about attaining goals, isn’t it?

However, without adequate assistance, accomplishing conversion goals can be a bit overwhelming. Keeping this in mind, here are the top 10 best conversion rate optimization tools that will help you walk on the right path.

  1. HumCommerce:

hummcommerceStanding tall in the first position is HumCommerce. This one tool amazing helps you get insights into how your visitors are interacting with the website. In this way, you’d be able to convert more visitors seamlessly.

Furthermore, with this tool, you can even set up the E-commerce funnel and get worthwhile data of the pages that have more bounce rate. Not just that, but you could even optimize the funnel to enhance conversion rate.

HumCommerce tool even comes with a visitor heatmap that not just provides you link clicks but also helps you with webpage optimization. Right from visitor’s session recordings to A/B testing and much more, this comprehensive tool is packed with amazing features to skyrocket the conversion rate.

  1. Usertesting.com

UsertestingWhile you may live with the perception that your products or services are user-friendly as well as straightforward, less conversion rate and decreasing traffic may tell you a completely different story. There would be several reasons for the suddenly increased bounce rate of your website. All you need to do is find an adequate reason and fix it instantly.

In such a situation, this tool can help you to a great extent. By using a myriad of tools, including videotaped sessions and behavioral metrics, Usertesting provides you valued data just within a matter of a few hours.

With this tool in hand, you can easily attain real-time feedback. Not just that, but you can even see actual footage of where your visitors are getting stuck and confused. Such kind of data will surely help you create a better interface a better CRO.

  1. Unbounce:

UnbounceWith Unbounce, you’d be able to create an amazingly responsive landing page that can be easily viewed on some devices. This conversion rate optimization tool provides a myriad of templates that you can use to build a powerful landing page.

For the trial purpose, you can use this tool for 30 days without paying a single penny from your pocket. Along with several templates, the tool also provides different mobile responsive designs. Hence, you can choose the one matching your style.

In addition to that, this tool even lets you connect to several essential tools, including social media passages. In this way, you can keep all your tools organized at one place and concentrate mainly on conversion rate. The tool even provides A/B split screen where you can test what is worth keeping and what isn’t going to work.

  1. Conversion Voodoo:

ConversionVodooAnother one on the list is Conversion Voodoo. This tool is meant to spread magic and enhance your conversion rate without putting excessive efforts. This one tool helps you monitor the first impression of visitors.

On the top of that, you can even perform A/B testing and optimize your landing page design to get optimum results. When it comes to analyzing your website performance, you can do that for absolutely no cost.

However, you’d have to pay a considerable amount to buy this tool and start using it right away. But, for the services and features it is offering, investing an amount wouldn’t go in vain.

  1. SurveyFunnel:

SurveyFunnelWordPress is one of the most considerable platforms that is equipped with a gamut of significant plugins. Amidst a variety of them, this one can be advantageous when it comes to improving user engagement and conversion rate.

It just needs a quick installation to your WordPress website, and then, SurveyFunnel would engage your potential audience, capture leads, build a sales funnel, and provide you with valuable customer insights. It is considered among best WordPress survey plugins

By using authoritative conditional logic, this plugin lets you create the next set of questions based on the last responses by your users. This would be surely an amazing way to keep your visitors hooked, right? Along with that, the plugin offers Super Analysis, MailChimp Addon, and much more.

  1. CrazyEgg:

CrazzyFrogBasically, a beneficial marketing strategy has its foundation for profound research and substantial figures. When a person visits your website, he/she would look out at a lot more things and not just on the mere transaction.

These passive activities of visitors can help you enhance your website altogether, including layout, placement of content, and much more. Therefore, with Crazy Egg, you’d be able to analyze every little element of the activities done by your visitors.

It even keeps track of every click and scroll along with informing you about different ways through which visitors are reaching your website. Presented in visual images form, even a layperson would understand such data with ease.

  1. Visual Website Optimizer:

VisualWeboptimizerSometimes, only by experimenting with different variations can you find the best option, isn’t it? That is where A/B testing comes into the play. This Visual Website Optimizer is a tool that is meant to manage A/B testing by isolating the website traffic in different site variations. And then, the tool finds out which element is generating the highest rate of conversion.

Whether it’s a gloomy font, badly placed CTA button, or some other element, this tool sheds light on everything to find what is driving away people from your website. Perfectly beneficial, wouldn’t it be for your website?

  1. Google Analytics:

GoogleAnalyticsWhen discussing best conversion rate optimization tools, how is it possible not to mention the king of all? In reality, Google Analytics is a tool that makes survival almost impossible if not used correctly. If you have a business that touches different demographic ranges, this tool would be nothing less than a blessing for you.

With this tool, you can even keep a track on unseen visitors and customers. Google Analytics not just makes you familiar with your customer behavior but also informs you about the latest sales, trends, and success rates of conversion.

The tool also suggests you changes based on the performance of your website. And, if implemented well-within time, these changes can increase your retention as well as conversion rates to a great extent. The key feature of this tool would be real-time reporting.

  1. BuzzSumo:

BuzzSumoOne of the best ways to increase website traffic is to create such content that goes viral in just a matter of time. With BuzzSumo, you can get a valuable insight into highly shared content. The best thing about this tool is that you can search content by topics.

All you have to do is enter keywords, and it will collect necessary data in context with linked and shared content from year-old sources. Furthermore, with this tool, you can even find influencers that are relevant to your expert niche.

BuzzSumo, furthermore, alerts you and notifies you regarding well-performing brands, authors, links, and domains – everything with your specific keywords. If you want to keep track of your competitors, you can do that as well. BuzzSumo helps you analyze your competitors’ content and know what factors are making their content rank higher.

  1. Mixpanel:

MixpanelIf you still depend upon page views to understand how your products are working out, you need to get out of that era today. With page views, it isn’t possible to gain complete information since they aren’t going to provide you necessary details, such as from where your visitors are coming to your website, which are the pages they are looking into, which are the elements that didn’t intrigue them, and more.

Since these details are important in crafting a conversion optimization strategy, you cannot neglect them at any cost. Mixpanel is the tool that can help you with point and click analytics. The tool provides you with distinguished segmentation.

This segmentation helps you understand the customer behavior subtly. Once done, you can then redirect them towards the direction you’d prefer. With this tool, you can provide your customers personalized user experience, which will surely help take your conversion game to a whole new level altogether.

Conclusion: Increase website conversion rate

While creating an effective strategy takes a lot of funds and time, you can simply rely upon these conversion rate optimization tools. Since the online competition is tough, you can seek help from these amazing tools that will help you enhance the outcome efficiently. So, navigate through them, find the best one as per your requirements, and get started.